The reader

Lucy from Camden is currently a student studying media photography and art at A2 level at a sixth form in her area, she has a job part time at Marks and Spencer’s to keep a decent income coming in as being 18 she has to fend for herself. She still lives at home with her family as believes money is too tight and precious at the moment to move out especially due to how much money she spends regularly!

Her ultimate enjoyment is spending her time going to as many festivals and concerts as possible to see her favourite artists/bands; she claims she’d much rather spend her money and time exploring the lives of her favourite stars than spending it on stuff in which she thinks in pointless. She enjoys shopping in shops such as Topshop, Zara and London boutiques in order to buy her urban/hipster as she believes how you dress expresses your personality.

Being a heavy consumer of music Lucy can up to a time spend £30 on music a month whether that’s buying the latest songs of iTunes to buying magazines weekly to keep up to date on her favourite artist. Music helps form a part of Lucy's social identity, she believes the right music magazines can create a strong personal relationship with the reader and helps her form her own identity, readers like Lucy believe this is a strong aspect for magazines to have as it makes them feel a part of the magazine.

Lucy is a keen social media lover and uses online resources to enhance her love for music, she will regularly blog stuff about research she’s found out about her favourite artists and spend time with her friends using spotify creating their own music.

Expanding on Lucy’s love for going to concerts and gigs, Lucy usually opts to see bigger concerts staring stars like Kings of Leon and Ellie Goulding, in summer she’s attending reading festival where she will camp for the weekend and watch her favourite stars nonstop play live music.
 

Bradley from London is your typical fun banter lad, he is currently at a college in his area studying art and photography, his part time job he helps out on sets for photoshoots getting the stars ready. He loves music and photography, its his main passion - every concert and gig his faviourte stars perform at he is there without a doubt and ensures all his money is spent keeping up to date with his faviourtes, not only does Bradley follow them all on online media through twitter, tumblr but he buys weekly magazines to feel in touch with the artist themselves.

He has a unique style and dosent seem to follow the crowd, he likes all the typical hats boys wear with tight jeans and baggy tops. He mainly shops in shops such as topman and urban outfitters as he beleives highstreet fashion is much better than paying top prices for the same clothing. He has an ultimate obession with shoes too, air max and vans are by far his fave.