New media

The newest most fashionable social media website is Twitter, it is a way of people following their favourite celebrities by looking up on what they’re doing, you can socialise with your friends through twitter, upload photos/videos follow funny accounts and just keep up to date with the media. The demand of social media for teenagers is so high, this is why targeting teenagers as the market audience is as important as they are the most likely audience to use social media. Therefore, I am making a twitter account for my magazine - I wanted my twitter profile to represent the genre and representation of my magazine. Therefore including similar tweets to other accounts for urban music magazines, making the account professional and allowing my followers to get involved in the magazine even if they don’t purchase it. Through the amount of followers and tweets my account has demonstrates the importance of social media, how important social media can be for a magazine and the potential the account could have for my magazine company. This analyse of the social media has demonstrated the best form of connecting with a teenage target audience due to the amount of usage/time they put into Twitter/Facebook ect - it’s a popular source of communication with the magazine and also those stars involved in the magazine. The audience want to feel a part of a magazine, able to feel like they have a relationship with the magazine and artists featured in the magazine, twitter is a way of being able to talk to celebrities for example - therefore being able to give the magazine advice/positive criticism to help the magazine change for the better.